Internet technology investment remains a concern for many firms, even in this day of cloud services and low-cost hardware. For a company focused on the bottom line, and not necessarily staffed by technology experts, there is great interest in adding a chatbot to a site or app, but concerns remain over the potential costs of […]
Whether your content isn’t engaging as it used too, or your website’s web design is lacking imagination, there are several things to look out for to ensure that your website is performing the way it should be. With more businesses becoming increasingly smarter when it comes to optimisation, it’s vital that your website doesn’t get […]
You’ve probably heard the phrase SEO being thrown around the business and marketing industry for a while now. Yet you might not know what it is… Whilst it might seem like 3 little letters, SEO is a much bigger force to be reckoned with and if you want your business to succeed in the modern, […]
Redesigning your website is an exciting time, and when you’re ready to unveil your brand new website to your audience, there are a few things you should consider, just to make sure everything is perfect. Below, we’ve listed three essential components to be aware of before you hit “publish” on your new website. Think content […]
With only two months left of 2017, it’s a great time to consider what’s coming next in the world of website design and development. Web design is constantly moving and improving at a fast pace, so it’s important to stay up-to-date on what’s working and what isn’t. We’ve put together our top predictions of what […]
There is a host of myths out there that can put people off giving search engine optimisation a try. Today we’re going to debunk some of the most common SEO myths. 1. SEO never works and it’s simply a scam If anyone ever says this to you, then they are lying. It certainly does work […]
Website design features often come and go. Many sites have tried internet features like animation, then thought better of it. Some have put video on the front page and sometimes it works; mostly not. Now, the trendy feature for any site is a chatbot. These little interaction points can serve as navigation alternatives, help start […]
Many organisations, from small businesses to major corporate bodies, are turning to Cloud computing and its many advantages for their data storage requirements. So what’s so good (and not so good) about using the Cloud? 1. Cost Purchasing, maintaining, and upgrading traditional desktop software is very expensive, especially if you have lots of users across […]
If you run an eCommerce site, you will know all about the importance of your conversion rate. If your visitors aren’t converting, or you witness a sudden drop in the rate, your bottom line is going to suffer. The first step to recovering your conversion rate is identifying the cause. There are plenty of explanations […]
Big data is a major trend in large businesses, but one that is steadily trickling down to smaller companies. At its simplest, big data represents huge data sets, but also constant streams of data, perhaps coming from retail stores, Internet of Things sensors, smart home devices and so on. Whatever the data, if it is […]