Entries by Richard Wilkins

How can SaaS benefit your business?

SaaS solutions, sometimes referred to as “on-demand” or “cloud-based” software, offer a subscription-based way to connect to I.T. services and applications that are constructed on a shared infrastructure and can be accessed over the internet. In simple terms, the software you use for your business is deployed and maintained remotely by a SaaS provider, and […]

Essential business website design principles

While we’ve covered the basic principles of website design and development, you may wonder “what specific principles for business web design can I apply to my site?” Sure, you’ve implemented the basics and used the best internet technology, but how can you utilise your website to make the best first impression? For most businesses, their […]

5 practical tips for protecting your website

The technology of the internet may endow us with numerous benefits yet simultaneously compromise our security. That is why safety measures should be an integral part of optimizing your website. Ward off vulnerabilities such as malware, hacking, denial of service, ransomware and data theft by utilizing these simple safety tips. Get a secure host This […]

Avoiding abandoned baskets on your ecommerce site

Regular online shoppers will be well aware of the dilemmas caused by checkouts on ecommerce sites. Having gleefully filled up the shopping cart with enticing items, the reality of having to pay for these items at the end of a spree can prompt users to reluctantly close their web browser before any transaction takes place. […]

Fundamentals of monitoring website performance – factors to consider

Your website is the face of your business. For many new potential customers, this will be their first introduction to your company, and therefore it is essential to understand how your website is performing, and what factors to look out for when monitoring your website. However, understanding exactly what factors to consider is difficult, and […]

The psychology of colour in website design

As more and more research is being done on the psychology of colour, website design and development managers are taking note, understanding that these results can have a real impact on website performance. Despite the lack of objective understanding of exactly how the psychology of colour works, combined with its somewhat subjective influence on people, […]

The three cores of quality web design

With so much of our daily business done in the virtual sphere, it’s growing more and more essential by the day that websites keep up with the changing needs of the market. But when you think about it, what actually constitutes a “good” website? It’s a complex question, but it’s one you’re going to want […]

Why outsourcing web hosting makes sense

Every business wants their website to be secure and reliable for their visitors. Regardless of the nature of your business, a poorly functioning website is one of the quickest ways to turn off potential leads, so anything you can do to improve the quality of your website will repay you multiple-fold in the long run. […]