Entries by Richard Wilkins

Sudden AWS EC2 performance issue

If your EC2 virtual private server instance performance has suddenly dropped off a cliff edge then it may be worth checking the ‘Average Write Latency’ metric.  This metric shows the time it takes to write to your hard drive.  The lower the latency, the faster the write, the sooner your server can move onto something […]

4 tips to ensure your website converts its users

How your website performs can mean the difference between a successful campaign and one that doesn’t quite hit the mark. If your user’s journey through your website isn’t a pleasant one the chances of them converting through your website are significantly decreased. Your website is your most important online sales team member; so we’re sharing […]

Review: CodeIgniter leads to productivity increase

If you are a developer who is looking for a PHP framework which carries a low footprint, you might want to consider CodeIgniter. Like most things, frameworks come down to performance, and CodeIgniter is able to achieve results better than many of its competitors with a small footprint. The third edition of the programme is […]

Is your website SEO ready for 2017?

2016 has seen a lot of debate when it comes to the value of good technical SEO. Some people even proclaimed that its relevance was over but that soon died down after plenty of evidence came forward proving that solid technical SEO tactics can optimise website performance and result in major traffic boosts. It seems […]

Website design and development tips – security with PHP and MySQL

With PHP and MySQL hosting being such a common combination powering many of the world’s websites, it’s not surprising hackers often choose to target well-known vulnerabilities in the PHP MySQL internet technology stack to gain back-door access to data. It is therefore important that web designers and developers know what these vulnerabilities are and write […]

Why backlinks will be more important than ever in 2017

Backlinks have been a staple in SEO best practice for a number of years. The philosophy is simple, the more backlinks you have going into your site, the more authoritative Google recognises your site to be. But with big changes coming to the way we search, and the increased use of artificial intelligence to determine […]

Artificial intelligence: the future of SEO

We might not realise it, but Artificial Intelligence (AI) is becoming an increasingly integral part of our everyday lives. Wearables, the Internet of Things and even what we watch on TV are all informing search engines about the best content to show us in search, and even changing how we search – making the role […]